CHANNEL AND CONTENT ACQUISITION
The broadcasting industry is reinventing itself to seize opportunities offered by the advancements made in digital technologies and new media. With these advancements, consumers are becoming more mobile, a phenomenon known as the multi-screen affect.
As consumers demand more content across multi-screen environments, operators are being challenged to always offer the right content to their customers. Media Wizard is able to assist operators in finding the right content mix for their platforms and markets. From the plethora of channels and content available, we work with operators to design the optimal product offering for their unique requirements.
By analyzing the customers requirements, Media Wizard is not only able to source the most relevant local and international content for the platform under consideration, but also to assist with the carriage deal to ensure the most favourable return on investment is achieved.